Agency Ownership in a Post-Pandemic World (Alli Metall, Metall)


July 26, 2021
"I would say the pandemic has opened a lot of doors... It doesn't really matter where you are. Basically, there aren't any borders anymore."


Alli Metall is a husband, father, and designer living in Reykjavík, Iceland. He was born in Húsavík, Iceland--a small town on the northern coast (also famed as the setting of Netflix's Eurovision Song Contest ). He began his career playing guitar in death metal and jazz bands and soon combined his interests in music and computer games to a career in design. After a brief agency stint as an intern in New York City, he returned home to work at a game company, a fin-tech startup, and an airline. Nowadays, Alli is the owner, founder, and creator of his own studio: Metall.

Alli shares his fears (running out of money) and dreams (surfing in Hawaii before turning 80) and what he's seen as the silver lining of the COVID-19 pandemic.

In this episode we cover:

  • Job switching
  • Agency formation
  • Ego vs. teamwork
  • The pandemic & the future of work
  • Designing for screens
  • What we're looking forward to
  • And more!